On November 19th, according to the publicity deployment of the MCC Party Committee, the publicity concept meeting of MCC Group enterprises in Central China was held at CFMCC. The meeting made a focused study on the meeting spirit of the network publicity seminar of central enterprises. MCC's 2016 publicity situation bulletin and the report of Enterprise Cultural Function Strategy were heard. Enterprises attending the meeting discussed current highlights in publicity concepts and existing problems. CFMCC Chairman and Party Committee Secretary Song Zhanjiang visited the meeting to greet the attending comrades. MCC Department Party Committee Deputy Secretary and Party Committee Publicity Department Director Qi Dongping hosted the meeting.
The MCC Party Committee pays close attention to publicity concepts and culture. In 2016, MCC's front line of publicity concepts and culture adheres to hard work and the simple yet profound MCC spirit of 'Never delaying and never slacking'; hard work is conducted and the good trend in which 'leaders pay high attention to publicity concepts and culture; the specialized work team is simple and effective; development, reform, innovation and transformation are solid, orderly and effective; the spirit is high and the passion is full' is formed, and the positive situation of 'Writing the vision colorfully and painting MCC with bold strokes' is shaped.
First, insist on correct practices and handle affairs properly through driving force and stimulation. In strict accordance with MCC Group and MCC's Working Key Points of Publicity Concepts, boost publicity concepts and culture, further cohere MCC's power of 'keeping up with the times, practicing MCC's strategies, praising MCC and cheering for MCC people', conduct feasible themed publicity for MCC's 'Five-color Zhansteel', CCTV's 'One Belt One Road' and emerging industry publicity, strengthen MCC's strategic ground-based foundation, clap and cheer for the enterprise's transformation and large-scale reform & development, enhance such new media as WeChat platform construction, and conduct solid and powerful work to construct a strong and powerful team of commentators. Insist on the correct political direction and guidance of public opinion, lift up morality and justice on strong shoulders, insist on correct news ambition and work orientation, and write articles with honed skills.
Second, carry out solid work in publicity concepts and culture through the driving force and stimulation of the MCC spirit. Learn unceasingly. Apply learned knowledge in practice, and add new skills for practically solving problems. Abandon the old customs and bad habits of 'drawing a conclusion from incomplete data' and 'a person with a narrow viewpoint', stress style to reinforce interactive power, stress planning to increase editing ability, emphasize comments to cohere orientation capacity, and emphasize details to advance textual power.
Third, insist on giving priority to human-orientation and deeply excavate the enterprise's firm strength and real skills. CFMCC was the first enterprise with three special Class 3 qualifications of MCC Group and Hubei Province. The entire coverage of the staff on its WeChat audience has been achieved and the amount of members has reached 11,844. It ranked 81st on the central enterprise second level account new media index issued by the news centre of the State-owned Assets Supervision and Administration Commission of the State Council in October. The firing pelletizing technology feature programme Building Dreams in the Blue Sky by MCC CIE received a warm response. WISDRI highlights stressing the principle 'faith exists all the time, standards are remembered all the time and power exists all the way' to actively explore the long-term mechanism of 'evergreen' Party members. MCC WISGRI has participated in Antarctic science investigation and finished the first drilling in the core of Antarctic continent. This firm strength and soft strength has become a card with which the enterprise greets society.
Fourth, the workers of MCC's publicity concepts and culture should learn unceasingly, and show overall good experience in the construction of 'two civilizations' and the new fine image of 'MCC's flag stands in the face of the wind and smiles in the blue sky holding the laurel' of MCC and MCC people under the correct leadership of the MCC Party Committee.
The meeting was attended by nearly 40 people including branch leaders, department principals and backbone correspondents from the four enterprises of CFMCC, MCC CIE, WISDRI and MCC WSGRI
